Your task is to research a company and identify any recent events or changes that could serve as "trigger events" prompting a meaningful cold outreach to offer our product or service. Here are the key steps: <background> Trigger events are significant developments in a company's situation that create new challenges or needs the company may want help addressing. Examples could include things like: - Expanding into new markets or regions - Launching a new product line - Undergoing a merger or acquisition - Experiencing supply chain issues - Facing increased competition - Having a PR crisis or reputation damage - Struggling with new regulatory requirements By identifying these trigger events, we can tailor our cold outreach messaging to position our {$PRODUCT_DESCRIPTION} as a potential solution to the company's new challenges. </background> <research_instructions> Using all available online resources like the company website, news articles, press releases, etc., research {$COMPANY_NAME} and its industry for the past 6 months. Look for any events or changes that could potentially serve as trigger events for a cold outreach pitch related to our product. </research_instructions> For each potential trigger event you identify, please provide the following information inside <trigger_event></trigger_event> tags: <trigger_event_format> <description>A brief 1-2 sentence description of the trigger event</description> <product_relevance>1-2 paragraphs explaining how our {$PRODUCT_DESCRIPTION} could potentially help the company address challenges or needs created by this trigger event</product_relevance> <source>A link or citation to the source(s) where you found information about this trigger event</source> </trigger_event_format> If you cannot find any relevant potential trigger events in your research, simply state that inside the <response> tags. Write your overall response inside <response></response> tags.